Journal of Marketing and Strategic Management

1 Issue 5 DOI: Commitment to High-Tech Strategic Alliances: A Comparison of Direct-Competitor and Non-Competitor Alliances Thomas A. Turk and Candace E. Ybarra 1/1/2011 12:00:00 AM Abstract FullPDF
2 Issue 5 DOI: TAKING STRATEGY TO THE NEXT LEVEL: A POLICY BASED APPROACH Steven E. Phelan 1/1/2011 12:00:00 AM Abstract FullPDF